Kennedy F.
ART 185 - Graphic Design Project
Spring 2022
Design is the process of going from an existing condition to a preferred one.
- Milton Glaser
Visual and Textual Experience
Art and visual design have always piqued my interest, so in the spring of 2022, I took a class in graphic design in addition to my English studies courses. As an English major, I spend a lot of time organizing words and information within a body of text or on an interactive interface. In graphic design, I learned how to incorporate my informational organization skills with visual aesthetics and user experience to create informational and appealing graphics.
In this course, I used and became proficient in Adobe Illustrator, Photoshop, InDesign, and manual typography printing presses.
Beverage Brand Project
In my favorite and final project from this course, we were assigned to create assets for a beverage brand of our choice.
After choosing the type of beverage I wanted to create a brand for - Kombucha, a carbonated probiotic drink - and doing research about it, I created a mood board on Illustrator involving the brand colors, font, keywords, and visual elements that we envisioned for the final product.